What is Periscope?

Periscope is a live video streaming website and app that was launched in 2015 by Kayvon Beykpour and Joe Bernstein. The platform allows users to broadcast live videos and interact with viewers in real-time. Periscope was acquired by Twitter in 2015 and has since become a popular social media platform. As of 2021, Periscope has over 10 million registered users and an average of 350,000 daily active users. The platform has been used for various purposes such as live broadcasting of events, sharing news updates, and even for educational purposes. Periscope has also been used by brands and businesses for marketing purposes. The platform has been praised for its ease of use and interactive features, making it a popular choice for individuals and organizations looking to engage with their audience in real-time.

How to promote with Periscope?

The algorithm for Periscope likes and followers is based on the number of people who engage with a user's content. The more likes and followers a user has, the more likely their content will be recommended to other users. This algorithm is constantly updated based on user behavior and engagement with the platform.

People use Periscope for marketing by live streaming events, product launches, and Q&A sessions. This allows them to engage with their audience in real-time and build a stronger relationship with them. Periscope also allows users to see who is watching their streams and interact with them directly, which is valuable for businesses and influencers who want to build a loyal following.

Additionally, Periscope offers advertising options for businesses to reach a larger audience. They can target specific demographics and interests to ensure their ads are seen by the right people. Overall, Periscope is a powerful tool for marketing and building a brand online.