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Likee is a popular short video app that allows users to create and share creative videos with exciting effects and filters. With over 150 million monthly active users, Likee has become one of the most downloaded apps globally. The app's unique features such as personalized feeds and challenges have made it a favorite among Gen Z and millennials.
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What is Likee?
Likee is a social media platform that allows users to create and share short videos with their friends and followers. The website was launched in 2017 by BIGO Technology, a Singapore-based company. Likee has become one of the most popular social media platforms in the world, with over 150 million monthly active users and more than 80 million daily visitors.
Likee offers a wide range of features, including video editing tools, filters and effects, and a variety of music and sound effects to add to videos. Users can also participate in challenges and contests to win prizes, and share their content across other social media platforms.
Likee has been recognized for its innovative technology and user-friendly interface, making it a popular choice for people of all ages and backgrounds. With its growing user base and expanding range of features, Likee is poised to continue its rapid growth and attract even more users in the years to come.
How to promote with Likee?
The Likee algorithm is designed to cater to the interests of its users by showing them personalized content. This algorithm works by analyzing the user's activity on the platform, such as the videos they watch, like, comment on, and share. Based on this data, the algorithm suggests videos that the user is likely to enjoy.
For Likee followers, the algorithm prioritizes accounts with higher engagement rates, such as likes, comments, and shares. Similarly, the algorithm works for Likee views, likes, shares, and comments, where the more engagement a video receives, the higher its chances of appearing on the For You page.
Many people use Likee for marketing purposes as it has a vast audience of Gen Z and millennials. Brands and influencers leverage the platform to promote their products and services, partner with creators, and launch campaigns. They use strategies such as hashtags, collaborations, and challenges to increase their visibility and engagement on the platform.