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Shazam is a music identification app that can recognize a song by listening to a few seconds of it. It has over 1 billion downloads and is used by millions of people worldwide. The app was acquired by Apple in 2018 for $400 million.
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What is Shazam?
Shazam is a website and mobile application that allows users to identify songs, TV shows, and movies by simply listening to a short clip. The company was founded in 1999 and has since then become a household name with over 1 billion downloads worldwide. Shazam's user base has grown exponentially over the years, and as of 2021, it has over 200 million active users.
The website and app have undergone several upgrades over the years, including the addition of social features that allow users to share their Shazams with friends and follow their favorite artists. In 2018, Apple acquired Shazam for $400 million, and since then, the app has been integrated into Apple's Siri voice assistant.
Shazam is a convenient and easy-to-use app that has revolutionized the way people discover and enjoy music. With over 20 million daily visitors, it has become a go-to app for millions of music lovers around the world.
How to promote with Shazam?
Shazam is a popular music recognition app that utilizes audio fingerprinting technology to identify songs. The app has evolved to include features such as Shazam plays and Shazam followers, which are algorithms used to measure the popularity of a song or artist. Shazam plays refer to the number of times a song has been Shazamed, while Shazam followers are the number of people who have followed an artist on the app.
These algorithms are useful for artists and music industry professionals to monitor and track the success of their music. They can use this data to create targeted marketing campaigns and gain insights into their audience’s preferences. For example, an artist can use Shazam plays data to determine which songs are resonating with listeners and prioritize those songs in their promotion efforts.
Overall, Shazam’s algorithms provide valuable data to artists and music industry professionals, helping them make informed decisions to promote their music and connect with their audience.